Condoms vs. Champagne: The Gender Divide
Despite radical shifts in gender roles over the past half century, men and women continue to experience a sexual divide—at least when it comes to sex versus romance. Euro RSCG’s 2012 Valentine’s Day study finds that men are more than twice as likely as women to choose sex over romance if they could only have one for the rest of their lives. Men are also significantly more likely to think the best way to improve their current relationship would be to up the amount of sex, while women once again would opt for more romance. Around a fifth of both genders would pass up more sex and more romance in favor of a healthier dose of plain-old affection, suggesting less-than-rosy times in quite a lot of U.S. households.
Learn more about the study here.